Preview: 2012 IFT Annual Meeting & Food Expo
IFT Annual Meeting & Food Expo®
June 25–28 , Las Vegas, Nev.
Las Vegas has long enjoyed a reputation as the capital of the U.S. gaming industry, a key draw for many of the 38 million people who visit the destination each year. This summer, when the IFT Annual Meeting & Food Expo® comes to town June 25–28, it’s a pretty sure bet that Sin City will also be the capital of food science innovation and information.
The menu of Annual Meeting education options is extensive. More than 100 sessions and 1,200 poster presentations are scheduled on subjects ranging from sodium reduction to front-of-label packaging. The Food Expo will bring together 900-plus exhibitors occupying more than 210,000 sq ft of the Las Vegas Convention Center. The Expo is the food industry’s largest collection of ingredients, equipment, processing, and packaging suppliers under one roof, and its enduring effectiveness as a venue for identifying trends, gathering information, and forming and maintaining business relationships is well recognized. And it’s all set against the lights of fabulous Las Vegas.
In this newsletter—the official preview of the show—you will find more in-depth information on the scientific sessions offered, in addition to some of the new products and services on display at the Food Expo. Make sure you don’t miss out on experiencing these exciting events firsthand … register today at www.ift.org/ift12.
Starbucks’ Schultz to Speak at Keynote
Innovation is what drives the food industry. So it makes perfect sense that it will be high on the list of topics addressed by Keynote Session headliner Howard Schultz, President, CEO, and Chairman of Starbucks. In a presentation titled “The Importance of Innovation,” Schultz will share insights on the value of scientific innovation in creating thriving companies and communities and filing the talent pipeline. Prepare for a session that will jumpstart your Annual Meeting & Food Expo experience every bit as well as a Starbucks espresso. Sponsored by CornNaturally.com, the Keynote Session will take place from 8:30–10:15 a.m. June 26.
On the Expo Floor
It’s hard to imagine a better way to get an up-close view of food industry product development and technology innovation than walking the floor of the IFT Food Expo. Traversing the Expo is sure to be a rich sensory experience full of new sights, aromas, and tastes as exhibitors serve up inventive food and beverage prototypes, showcase colorful new packaging, and demonstrate cutting-edge analytical and processing equipment. Be prepared for a long walk, though; this year’s Expo will sprawl across more than 210,000 sq ft of space. Here’s a look at some of the highlights of this year’s Expo.
Here’s a look at some of the highlights of this year’s Expo.
What’s New! Returns
After a successful first year in 2011, the What’s New! program will return to the Food Expo floor this year. Hundreds of new products and services will be identified with an attention-grabbing yellow What’s New! logo. At the Food Expo, What’s New! floor stickers will help exhibitors with featured products to stand out. Products labeled with the What’s New! logo will also be included in the downloadable mobile phone application. In addition, products labeled with the logo will be featured on IFT Live’s homepage and listed within a tabbed section in the printed Program and Exhibit Directory available on-site.
Scientific & Education Programming
The Annual Meeting’s Scientific Program provides a forum for sharing knowledge and exchanging ideas on myriad food science and technology topics. It’s an ideal way to stay up to date about current research in food science and technology and its practical business applications. The peer-reviewed program is organized around key industry focus areas and the core sciences that represent the foundation of the food science discipline. The focus area tracks are as follows: Food Safety & Defense; Food Health & Nutrition; Food Processing & Packaging; Product Development & Ingredient Innovations; Sustainability; Public Policy, Food Laws & Regulations; and Education & Professional Development. Core science program tracks include Food Microbiology, Food Chemistry, Food Engineering, and Sensory Science.
Given the fact that there are more than 100 sessions in the Scientific Program this year, here are some sessions to be on the lookout for in some key trending topics.