Navigating the Expo Floor: New Products
In order to be successful in the competitive food industry, it is necessary to stay on top of the newest advancements in technology and ingredient innovation. Instead of spending days calling your contacts and googling, attend the 2013 IFT Food Expo where 1,150+ companies will be showcasing innovative ingredients, instruments, equipment and services. And for the third year, IFT has made it easier to the new products and services being introduced at IFT13. Hundreds of new products will be identified with an attention grabbing yellow “What’s New!” logo.
At the Food Expo, “What’s New!” floor stickers will help exhibitors with featured products stand out. Products labeled with the “What’s New!” logo will also be included in the mobile application. In addition, products labeled with the logo will be featured on IFT Live’s homepage and listed within the tabbed section in the printed Program and Exhibit directory available on-site.